Sony not expecting a huge launch day for Move

Speaking at this year’s Edinburgh Interactive Festival, Sony Computer Entertainment senior vice president Ray Maguire has stated that he expects Playstation Move will succeed through word of mouth rather than massive sales during its first days on the market. Ray Maguire believes that PS Move’s sales will be boosted by friend to friend recommendations, saying:

“Am I expecting a massive day one? Not particularly. We didn’t with EyeToy, either. It went on to be massively successful. As people saw the value when they tried it they told their friends. Their friends bought it. They told their friends. Word of mouth grew the marketplace. That’s what I expect from Move as well.”

To read the full interview, head over to EuroGamer.

View the original article here


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